Jun 27

In Search of a Larger Stream

I spent today doing something resembling real work. Shocking, isn’t it?

Over the past 24 hours SB and my other sites have earned a grand total of … 13 cents. Since I don’t live in Bangladesh, I need to improve upon that number.


Contrary to popular belief, Idaho isn’t that cheap.
Image credit: Jimmy Emerson

Unfortunately, I’ve run into some problems ….

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Jun 23

The Sunday Doldrums

As a writer, I really hate having absolutely no inspiration whatsoever. Recently Sunday evenings have been the worst. It’s hard to write about your condition when you have no condition.

I’ve often wondered out loud if I should start taking Sundays off from SB, but to date I haven’t made any sort of firm commitment.


“So another throwaway post, eh Lane?”

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May 11

Those Damn Ads

I’ve been on the Internet in some form for nearly 20 years. Back then the World Wide Web looked like this:


“Graphics? Are you mad? You’ll crash the entire campus with those!”
Image credit: Russell Boltz

I often miss those days. Everything (and I mean EVERYTHING) was in ASCII text. Social networking? That’s what a Telnet-based BBS was for. I still have an account at one. You should go visit them. They’re lonely.

Before 1996 or so there was a definite Wild West feel to being online, especially if you didn’t tie yourself down to some heinous monstrosity like AOL. If you knew what you were doing there were plenty of ways to interact with interesting people worldwide on a completely noncommercial basis.


And you were never, ever short on coasters.
Image credit: techfun

Sadly, those days are long gone. While I’m all for making a buck online, I find it amazing that corporate America is still so bloody clueless about it all these years later. Banner ads? No one looks at those anymore. Pop-ups? Just about any decent web browser can block those. Video spots? Better keep those under 15 seconds, or we’re outta there.

Take YouTube as an example. Given that approximately 99.97 percent of the population clicks that “Skip Ad” button as soon as they see it, I wonder why people bother paying to put up ads upwards of two minutes long, knowing damn well virtually no one will watch more than the first five seconds.


“What were they selling? Who knows? Who cares? Play ‘Gangnam Style’ dammit!”

Some advertisers have grown wise to this and (I assume) plunk down more cash so YouTube will run their entire 15-second ad without a skip option. To YouTube’s credit I haven’t seen them force anything longer, at least not yet. Fifteen seconds is at the upper end of my tolerance, I’ll say that.

If you want something really irritating, check out those sites linked at Cracked and elsewhere which feature articles such as “15 Celebrities Who Are Living with Serious Medical Conditions.” You know, those sites so chock full of ads they take forever to load only to provide you with an absolute bare minimum of content? I had to sit through an entire Wendy’s commercial today, just to find out Kim Kardashian has psoriasis.


Sneferu has more fulfilling moments when he’s licking my hair out of the bathtub.
Image credit: David Shankbone

I keep hoping technology will eventually allow us live in more enlightened times and that we’re just in a state of transition now. But damn, it’s a painful transition.

May 04

The Twaddle of Twitter

Although I’ve had an account there for a couple years, I’ve only recently warmed up to Twitter. As a writer, when it comes to social media I prefer the free-form style of Facebook. There are certain things which simply cannot be said in 140 characters.

Still, there are plenty of sophisticated people on Twitter who tweet intelligent things. Indeed, attempting to compose a complete thought – complete with the requisite hashtags and replies – in the space provided can be a worthwhile challenge.


Especially if you’re not saying, “R U A BELIEBER 2? OMG! LOL ❤ #corporatewhore”

I set my Facebook postings to automatically copy to my Twitter account. Fully 75 percent of my tweets come from that. However I’ll go over to Twitter and post directly there from time to time. I’ll do this especially if I want to reach people who aren’t necessarily on Facebook.

Given my penchant for snark, you may be surprised that those of you who “follow” me find yourselves in very good company. Among others, my followers include the Mayor of Boise, a major news outlet, a former NFL player, members of the Idaho Legislature, published authors and even a United States Senator.


Flattop and all.

While this is all well and good, the number one reason I’m on Twitter is to advertise SB. You know, get as many eyeballs on the blog as possible. That said, my numbers were, shall we say, lacking. So a couple weeks ago I came across one of those Twitter “follow back” accounts, which is kind of an electronic chain letter, but without the threats of eternal damnation.

It’s also free. As anyone who’s been online for any amount of time knows, “online marketing” is one of three things on the Internet you never, ever pay for.


The other two, of course, are news and porn.
Image credit: Luke Hollins

So did this little ploy work? Well, sure. Within moments I was getting new followers left and right. Now I’m up to nearly 100! Woo hoo! Yes I know having only 100 followers sucks, but let me have my moment, dammit!

The real problem is I didn’t get a lot of follows from the aforementioned sophisticated people. However, I did get a shitload of followers among 15-year-olds who worship Lil Wayne and communicate in wingdings. That’s OK I suppose, but …


… let’s just say I’m not reaching my target demographic here.
Image credit: ~psdlab

So, my faithful, sophisticated and snarky SB readers, help a guy out and follow me. My Twitter feed is getting stupider by the day.